Drop shipping and Wholesaling is the process of selling wholesale goods directly to consumers while the supplier takes care of the fulfillment, the shipping, the product quality, and often the customer service. With access to wholesale drop shippers, you can run an online business selling products in any niche market. Many eBay Powersellers achieve their success by drop shipping and having access to wholesale suppliers.

Now that you’re ready to take advantage of the opportunities in wholesale dropshipping, your first step is to make connections with suppliers. Unfortunately, the internet is laced with phony suppliers, scam artists, and companies that misrepresent themselves as wholesale providers. There ARE opportunities to use drop shipping as a business model when you know what to expect, and below are my reviews of some of the most popular wholesale dropshipping companies.

Worldwide Brands stands heads above its competition for two reasons: first, it’s top notch education will clear up all confusion that surround selling products on the internet. Their video training makes it the most professional and complete drop ship and wholesale education on the internet.

The most trusted list of wholesale suppliers available is Worldwide and by far the largest, most complete,. Each supplier is tested for legitimacy and ensured to be quality. There are no question marks surrounding the suppliers inside of Worldwide Brands. Worldwide has the best education, the biggest selection of drop shippers, the best support, and is the easiest to use, earning the title as being the only wholesale drop shipping company approved by eBay.

Even a novice can quickly have a profitable business with the resources used in salehoo. Salehoo connects its members directly with wholesale and drop ship suppliers and serves as a great resource for both beginning and experienced drop shippers. They compile a wide list of wholesale drop shipping companies with an emphasis on instant imports. I would compare it to a smaller Worldwide Brands; for this reason, I recommend it for people who are looking to dabble in the wholesale arena and need a gateway into the industry.

The most distinct advantage Salehoo has is in it’s customer support, going even as far as to compile man-made lists for its members. It also has a huge drop shipping forum and a very low price. While not as vast as Worldwide Brands, Salehoo continues to be one of the most popular wholesale directories available, even after several successful years in business.

Doba’s as simple as it gets and makes drop shipping as easy as possible. Doba is a different kind of program that cuts most of the hard work out of drop shipping. Doba allows you to sell wholesale items in single units and have them shipped directly to your buyer. This makes the process easier than any other drop shipping solution and syncs directly with eBay, but this does not guarantee huge profits.

The Doba is a legitimate, solid company that simplifies the drop shipping business model better than anyone. However, drop shipping single units often makes it difficult to compete on price; therefore, Doba’s prices cannot always compete with the prices on eBay or the price that you get get by buying in bulk through Worldwide Brands, but they guarantee the absolute best price among drop shippers.

After learning the benefits of drop shipping, the common reaction is to assume that online auctions are the best place to sell your wholesale goods. After all, many people use eBay in their drop ship wholesale businesses because it guarantees traffic tyour products. Online auctions do have their drawbacks: for example, most eBay buyers are bargain hunters, meaning lower prices for some goods.

While owning your own website actually maximizes your potential for profit, it takes some creativity and a (very slight) learning curve for those who have never managed a web page. The benefits, however, are immense; with your own site, you can sell items as a bundle, determine your own prices, and be considered an authority within your market. There are more opportunities for traffic, and you control the marketplace and the pricing

You’re starting an Ecommerce business, the first thing that you should obtain is access to a good wholesale directory, and preferably Worldwide Brands. Your first success will come from drop shipping, and you’ll take the first profitable venture that you enjoy and dive deeper into the niche. To do this, you’ll want to have an Ecommerce website.

After you have access to an unlimited supply of wholesale products, I recommend running a website that sells your most profitable products. While there are many places that you can initiate this process, I recommend USellCorp, because it integrates directly as an Ecommerce website. While certainly not the cheapest option, USellCorp is the most qualified to work with drop shippers and wholesalers.

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In 2006 the Internet was second only to television in capturing adult media attention. By late 2008 almost one-third of all Internet users were age 55 and up. These changes, from a younger persons media to a more accepted mainstream media for everyone, means more purchasing power is available to the internet retailer. With the growth in the numbers of older adults using Internet services, escalating gas prices and a more firm movement towards Green, on-line shopping and the many Shopping Carts available to buyers today will only fuel its popularity and use. Although demographic research suggests that the higher the family income, the more likely they are to use on-line shopping, the above trends will no doubt start to affect that as well.

Statistics recently available through eMarketer suggest a 65% growth in US shopping over the internet between 2008 and 2013. In raw numbers this means a jump in US dollars from $133 B to $203 B. In Canada the growth from 2007 to 2012 is expected to equal these percentages with the Canadian dollar value rising from $13.8 B to $22.8 B. From a strategic perspective any company not doing business over the internet today is disadvantaged. However, the growth forecasts also mean that if your not in the game today by no means are you too late either.

With all of the unpleasant economic news recently its difficult to not be adversely affected. Rather than fall victim to the negativity the various news media seem to prey on consider the possibilities that are presented to all of us through the internet. How many of us today would like to derive another income, a secondary one that allows us to provide a few extras for our family or for ourselves? The truth is there are always options for those who know where to look. Multiple income streams are a strategy that can help safeguard us while this downturn sorts itself out. Two things make it easy for anyone with a product or an idea to attract and sell to prospects. The internet’s global reach and the ability to perform e-commerce transactions with shopping cart solutions means you have a global audience for your product or service. Depending on your creativity these technologies make a second or even third income stream possible with minimal overhead. And don’t forget about the advantages of working from home. Even for those who don’t have a product or service ready to sell right now there are a number of Affiliate Programs available where all the work has been done for you. All the individual need do is source one or two that may align themselves with their pending product or service and start sooner than later. This method allows the newcomer to understand how on-line shopping and its associated marketing strategies all link together.

In today’s economy cash stretched businesses are moving away from the traditionally more expensive advertising methods of Newspaper and Yellow Page ads and are taking greater advantage of both the Internet and the many new Social Advertising media such a Face Book, U-tube, Twitter and more. And here’s why! No matter how bad the economy appears, and although it may appear that it is bad everywhere, there are always pockets that continue to flourish and even prosper. This is why the Internet is such an important technology in this economy. These pockets will change over time as different influences kick in or depart. The constant is that your presence on the Internet combined with your e-commerce abilities, means that your business is always open, always available to these people that are still ready to purchase today.

Just being on the internet ready with an e-commerce solution does not guarantee your success. If your shopping cart has auto-responder capabilities or the ability to automatically send out e-mails thanking your customers for buying and helping them get started, that’s a big plus. But today’s competitive reality means you need more. Everyone is eyeing the internet as a potential safety net but as in any business the individuals working the smartest will be the ones that are most successful. First of all we have to acknowledge that there are two types of buyers. The people ready right now and the people looking to gather information for a future decision. Your success in the now market will be a function of your website, e-commerce solution and marketing strategy when they arrive at the site. Your future shoppers are more of a challenge. They are surfing to gather as much information as they can on their particular area of interest. Once they’ve visited your site you need to begin a multi-media approach of educating and training them on your product or service and provide them the validation they need to accept the fact that your solution is the best and you are recognized as an expert in your area. In this case you need to engage the services of a different expert in marketing. For an example of a company with these credentials check out www.AutomatedMarketingSolutions.com. The social networks such as Face Book, U-tube, Twitter and others are excellent for staying in touch with your prospective market when you want to see how your product or service is being received, for testing ideas and to keep up to date with any negative service issues as they arise. The most important thing to remember is to not limit yourself in how you reach out to your prospects and do not limit the ways they can stay in touch with you.

Given the impressions we all may have about larger companies we can still learn much. For example a report released in February 2009 discussed the top 10 priorities CMO or Chief Marketing Officers in America were considering as their top 10 priorities for this year. Number 2 on this list was the need to develop marketing programs that integrate both the internet and their traditional media. Doing this provides advertising cost cutting and reduces other overheads. These same advantages accrue to the small to medium business as well as the entrepreneurs working out of their home. The simplicity with which an on-line enterprise to advertise, buy and sell over the internet can be set up brings it within reach of more and more of us looking for that second income. What will differentiate us and our success will be how effective we are in using these tools to attract, convert and retain.

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New products through an advertising business or business itself is both challenging and risky. Once the money is gone, there’s seldom second chances. An alternative to advertising is a public relations strategy. Effective PR is a cost-effective way to gain exposure for your product, get leads, and generate more sales and build a great business.

Credibility is the key!

Seen through advertising, So as a product that is mentioned in the news or feature you receive a passive advertisement and the credibility advertising just can’t buy.A news report is actually far more likely to move people to action than conventional advertising, and a good public relations strategy is the way to get the media to seek you out.

Making the PR process work for you? There are 10 tips you need to create an effective PR plan to give your product competitive advantages in your market:

1. Research your market. Be the most specific you can get about which community will use your product, that will make it easier to identify which method you need to work with. Narrow in your target to be specific and realize that no product ever commands 100 percent market share, nor does it need to in order to be successful.

2. What are the product benefits relevant to your market. what your product does for your potential clientele isn’t as important as the features. You are trying to sell your product so you will get traffic. What are the benefits of your product and now show them the numbers that prove that your product saves your clietele time and money–or makes money.

3. Individuality of your product. Prove your product is faster, better, cleaner or more economical than your competitors’ product or industry standard because of research you do and the knowledge of the product. Such specific and proven advantages will provide concrete evidence to feature your product over anyone else’s.

4. Use testimonials. Everythings equal, and a testimonial may be one of the strongest ways to enhance the credibility of any promotional piece. This holds true for editorial piece work as well. The biggest difference is the way the testimonial will be presented. Some promotional pieces might get away with “Bob.K.” from Nebraska who says your widgets are “great.” But an editorial piece needs to be about a targeted benefit.

5. Target your market. Trying to sell a studded neck coller at “Hot Topics” would be better then trying it at lets say Sears. With research you’ll identify specific article sites or programs for the industry you are targeting. You will need to do some research to find out which are most seen or read by your target market. These types of publications that are available are newspapers, magazines, newsletters, radio and television broadcasts according to locality and special interest groups. Working on the internet the research is much easier.

6. Prepare your product release. Your release needs a great headline and make sure it has your keywords in it. Your first paragraph should be no more than 25 words and needs to both the headline and summary of the story. A publicist spends on average seven seconds “speed reading” the hundreds of releases they receive each day, so the first short paragraph is critical. And remember to keep your editorial to one page or less.

7. Sell your promotion. You have a product that may interest someone. Give them the headline and the first article. They’ll make a decision then and there whether they like it or not. Then, forward immediately marked clearly to their attention. Earn the right to follow up by asking if you can call back the next day or at some other specific time, depending on publication dates.

8. Follow up. Re-confirm whether or not they received the information you sent and offer to provide more information if necessary.

9. Keep in contact. But don’t be pushy. If the product is of value, it will sell itself. All you should do is provide your contact with more information. This is also a good way to make sure your press release gets a second look.

10. Pictures. A photograph can literally sell a thousand words. Daily media are more photo-conscious than ever, and are more interested in photos than the monthly special interest magazines or trade journals. Those publications are usually only interested in a photograph if it educates or informs the reader.

Are they a guarantee of success? No.

Following them you’ll immediately increase your chances and you’ll also start to build the good media relationships you’ll need for the future. You’ll also give your product a strong competitive advantage in the media market, while any results you do achieve from “free press” will be more effective.

If you’re looking to start your own online business, these steps can help. Eventually, you can work to apply your “off-line” efforts to the online space–a strategy that can leverage your message in a number of ways conventional media simply can’t.

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